guardian Malaysia’s first flagship store opens in Penang

guardian Malaysia officially opened its first flagship store in the Pearl of the Orient on October 8th, 2025! Designed with the shoppers in mind, this brand-new outlet in Queensbay Mall is also one of the top guardian stores in the northern Peninsular catering to thousands of shoppers comprising of locals and tourists every month.

With this 2,186-sq-foot flagship store’s location in the largest shopping mall in Penang, the No. 1 Health & Beauty Retailer* is transforming the retail experience of its shoppers with the latest in health and beauty brands and trends. This new store has designed with improved store layout with clean look-and-feel. More than 1,400 new and trendy health and beauty products are also being introduced for the first time in this store. Around half of the brands are exclusively found in guardian. 

*Based on guardian Malaysia’s win of the Health & Beauty Retailer of the Year – Malaysia award at the 2025 Retail Asia Awards

Priscilla Wu, Managing Director, guardian Malaysia, said: “This new store in Queensbay Mall will elevate the retail journey of our shoppers by more information and more choices. We are helping our shoppers to make informed shopping decisions through expert engagements, expanded brand choices and curated solutions.” 

The guardian’s AI-powered Skin Health Check also debuting for the first time in this flagship store. This personalised skin analysis is done by guardian pharmacists, who are Certified Derma Experts. It will help shoppers discover their skin needs across 12 parameters such as wrinkles, dark circles, blemish, pores and acnes amongst others – ALL in JUST 3 minutes.

What’s new at the flagship Store?

As the trusted and preferred go-to-destination for everything skincare, this new store offers the widest selection of brand and product choices across the #IYKYK trending brands and the Derma Skincare category. On the latter, as more and more Malaysians look for specialised solutions for eczema, acne and hyper-pigmentation, brands such as La Roche Posay from France offers skincare solutions that cater to sensitive skin needs. 

Shoppers will also find a wide selection of Cosmetics product choices from the #IYKYK trending brands such as The Raw, Time Phoria and the Korean brand So Natural, amongst others. 

This new store also offers expanded Health and wellness solutions. Within it, there’s the widest selection of probiotics’ brands to cater for the shoppers’ gut health needs. 

There’s a new Men’s Zone, which aims to inform and educate shoppers on the ‘right’ routine of grooming, health and wellbeing care. Shoppers are guided on shaving choices, skincare regimes, styling options, deodorant selections and health care. 

There is also a Salon-at-Home section, which curates the best brands, products, and solutions that cater to your hair and scalp wellbeing needs from the roots and scalp to the tips as well as the colour expression of your personality. 

Next up is guardian’s Picks that periodically features curated solutions and products across health, personal care and skin care categories, ensuring guardian as the leading trusted adviser in wellness.  

This store is also designed for ease of shopping with specialised sections of Mini & Travel Zone that is catered to the product needs of the tourists and frequent flyers and Oral Care.